Når jeg opretter en kampagne med sponsorerede historier sker der næsten altid at FB viser 1 annonce meget mere end de andre. Hvis jeg har 6 annoncer vises 1/6 ca 90% mere. Hvad kan der ligge til grunde for dette? Og rigtig god Onsdag. Mvh. Lasse R |
"Like Google, Facebook makes its money when a user clicks an ad. As such, it’s in their interest to drive CTR. Since Facebook users can easily get banner blindness, the social network values ad freshness above all else.
It is arguably the most critical factor in a successful Facebook paid social campaign. Make sure you rotate your ads often and if possible automate this rotation so it’s constantly changing every week."
How to Rotate Ads Evenly on Facebook - http://smallbusiness.chron.com/rotate-ads-evenly-facebook-43994.html
mvh.
Johannes